Indian Automaker Maruti Suzuki Introduces The Metaverse Showroom Experience
One of India's top automakers, Maruti Suzuki, has said that it will begin offering immersive experiences for its vehicle lineup in metaverse-based showrooms. The business recently announced the introduction of its Arena Verse network, which enables users to communicate with any of the company's vehicles. Customers can customize these cars with a variety of options, viewing the suggested modifications in a virtual version of the car.
