Using Touchcast And Microsoft Technology, Stellantis-owned Fiat Opens A Metaverse Store
Fiat, an automobile brand owned by Stellantis, one of the top ten car manufacturers worldwide, has opened its first online store. Through a virtual simulation of the model, the company will let buyers feel what it will be like inside and outside one of its models, the New 500 La Prima by Bocelli. The company used Touchcast's platform to create this experience, which uses Microsoft Cloud as its foundation to deliver a headset-less metaverse experience.
